Why frozen food is smart, nutritious and budget-friendly
Let’s be honest. Frozen food sometimes gets a bad rap. But when life’s a juggle of work, kids, sports runs and unexpected visitors, frozen food can be your MVP. Especially when you’ve got a freezer full of Angel Bay. Made right here in New Zealand with premium ingredients, Angel Bay gives you the power to whip up dinner that's fast, flexible, and always a winner.
But this isn’t just about Angel Bay. This is about frozen food full stop and why it deserves way more love.
Freezing locks in the good stuff
Here’s the scoop: freezing food at its peak locks in nutrients. Research from EatRight.org confirms that frozen fruit and veg can be just as nutritious (if not more so) than fresh, especially if that fresh produce has been sitting in the fridge or truck for days. Freezing halts the clock, preserving vitamins, minerals and fibre.
This applies to meat too. Properly frozen red meat, chicken or fish maintains its protein content and flavour with very little loss in quality, which is what you get in every Angel Bay patty.
And let’s not forget the New Zealand context: many Kiwis aren’t eating enough fruit and veg. According to the Ministry of Health, only 44% of men and 58% of women meet the recommended daily intake of vegetables. Frozen produce offers a convenient, affordable way to help close that gap.
Smarter for the wallet and the planet
Let’s talk savings. Frozen food means you can buy in bulk, cook only what you need, and avoid waste. No more chucking out limp lettuce or slimy chicken. That alone adds up to big savings on your grocery bill. Frozen foods are a budget-conscious choice with long shelf lives and little spoilage.
A recent study also found that healthier home-cooked meals are often significantly cheaper than their takeaway equivalents, especially when you use staples like frozen vegetables and frozen meat to build your meals (Cambridge.org).
In today's world of rising prices, it helps to have food in the freezer that won't go off overnight. It's your insurance policy against surprise guests, last-minute dinners or forgotten lunch prep.
Fast, reliable and real
Freezer staples are life-savers for busy households. Got minutes? You can cook Angel Bay's thick, juicy beef patties straight from frozen. Throw them in a wrap, bowl, salad or burger and boom, dinner's sorted. Add a salad or roast veg on the side, and you've nailed balance.
Frozen doesn't mean flavourless, either. Angel Bay's range delivers consistently great taste without the stress of guesswork. Whether you’re feeding a fussy toddler, a hungry teen, or the whole whānau, you know it’s going to hit the spot.
Frozen isn’t "less than"
Let’s ditch the snobbery. Frozen doesn’t mean second-rate. Studies cited on EatingWell.com show frozen veg and meat can actually outperform their "fresh" counterparts. especially after a few days in the fridge.
The key is choosing well. Look for frozen foods with simple ingredients and minimal fuss — from plain veg and meat to options like Angel Bay that are made to fit easily into balanced, everyday meals.
A Kiwi kitchen essential
Frozen food fits real Kiwi life. It's perfect for weeknight chaos, Sunday BBQs, or surprise guests. It supports busy parents, students, and grandparents alike.
Frozen doesn't mean compromise. It means convenience, consistency and confidence. It means fewer surprises at the checkout and fewer disappointments at dinner. It means backing yourself to smash it, even when life gets messy.
So go on. Embrace the freeze. You’re not just getting by, you’re smashing it.